Tata Sierra Bookings Now Open; Deliveries to Begin from 15 January

Launched in India on 25 November | Available with Three Powertrain Options

Bookings for the Tata Sierra SUV have officially opened today at a booking amount of Rs. 21,000. Marking the revival of one of Tata Motors’ most iconic nameplates, the new Sierra returns in a thoroughly modern avatar and is offered across six variants with three engine options.

The automaker has announced prices in a phase-wise manner, with the Sierra priced between Rs. 11.49 lakh and Rs. 21.49 lakh (ex-showroom). The range-topping variant is powered by the TGDi petrol engine paired with an automatic transmission. We have already driven the new Sierra, and you can check out our detailed review.

The fully loaded Sierra comes equipped with premium features such as Level 2 ADAS, a triple-screen layout, connected car technology, a powered driver’s seat, powered tailgate, and a contemporary take on Tata’s signature alpine glass roof.

Positioned above the Curvv in Tata Motors’ SUV lineup, the Sierra is the brand’s second entrant in the competitive C-SUV segment. It goes up against rivals such as the Hyundai Creta, Kia Carens Clavis, Maruti Victoris, Maruti Grand Vitara, Toyota Hyryder, Honda Elevate, MG Astor, and the Skoda Kushaq and Volkswagen Taigun.